Background
Celtic FC commission Big Red Digital to design and develop a website that allowed them to manage and present their Women's First and Academy teams online. Established in 2007, Celtic FC Women are still in their infancy by comparison to Celtic FC, but the start of the 2019 season signaled the club's move towards professional status, the first women's team in Scotland to do so.
About The Bespoke Platform - Squad Management
Following initial discussions and scoping, Big Red Digital designed and developed a brand new Squad Management platform. This has been built seamlessly into the already powerful Content Management System within our Big Red Business Platform. It allows Celtic to administer their whole team via one easy to use interface within the administration area of the site.
Through the squad management area, Celtic's content managers can:
• Add multiple teams to their squad
• Show team fixtures
• Add match results
• Upload match day programmes
• Manage players and positions
• Upload player photos and bio's
• Present player stats
Celtic have been posting regular news updates using the built-in blog and there are plenty of web pages giving great information about their Women's teams. In addition they've been able to capitalise on sponsorship areas on the website, proving a valuable tool and delivering a real ROI for the team.
The Customer Is Always Right
“Big Red Digital have shown real passion in creating a superb website for the Women’s team that will showcase the players and the Academy. We look forward to working with Big Red Digital in the coming years to support the development and growth of this new platform and build on this fantastic resource for the Club and fans."
- Adrian Filby, Commercial Director