Cochran Boilers Go Full Steam Ahead With Big Red
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Cochran Boilers Go Full Steam Ahead With Big Red

Category: General
Author: Big Red Digital
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Industrial boiler giants launch new sites with Big Red

Industrial boiler giants Cochran have just launched a brand new group of web platforms with Big Red. Based in Annan, Scotland, Cochran handle everything from the provision of new industrial boiler equipment, through maintenance and supply of replacement parts. Royal warrant holders, they have over 100 years of experience in the design and manufacture of industry-leading innovation in combustion and control systems and technology. Cochran boilers are installed and producing energy all over the world.

Following an initial appraisal of their existing websites and digital marketing output, Big Red listened and considered the Cochran marketing team's requirements to gain a full overview of what they needed to push forward and better promote themselves online. Following initial discussions we designed and developed a bespoke set of platforms for Cochran that allows them to present themselves as clearly and effectively as possible to their global market. They now have the added security with Big Red that their websites have the potential to grow with them - and that Big Red are in place to offer ongoing operational and SEO support.

This week saw the launch of the main, informative website with a built-in boiler spares eCommerce store and customer feedback collection system. Two additional sites were launched at the same time in order to maintain brand consistency to the Chinese and Russian customer base. Also on the Big Red Business Platform, these give Cochran's international team the flexibility to create and edit wen content as and when they need to. Two brand new sites are due to be released in the coming weeks that will target both the Spanish and Brazilian markets in which Cochran are already well established.

Cochran's Marketing Manager, Claire Young said, "We're delighted that Big Red are working on our digital marketing with us. Not only do the Cochran websites now represent our company more efficiently and accurately, the Big Red Business Platform is proving to be a really valuable tool. Big Red offer sensible, informed advice when we need it and have listened to what we need carefully throughout this project. We're really look forward to developing our sites even further with Big Red in the coming months."

All of the new websites are of course device (mobile) responsive and early traffic levels and analytics are already indicating that users are engaging well with the design and  content.

Big Red's Managing Director Steven Blood said, "Big Red are delighted to be associated with such an internationally renowned name as Cochran. We are very happy what we were able to develop a solution that fitted exactly what their business needed - a web platform that properly represents them as a business to existing and potential customers. We're looking forward to working in partnership with Cochran and offering our support and experience along the way."

Visit Cochran's websites here:

Cochran UK
Cochran China
Cochran Russia

Get a free appraisal of your website and find out how Big Red can support your business.

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